Social Business Balanced Scorecard This post builds on my previous work on the Social Business Balanced Scorecard and benchmarking the social intranet adds extra elements. Goal Social Business Activities Candidate Social Business Metrics Employee Engagement Increase employee engagement via genuine dialogue and polyphonic communication channels. Overcome Generational Shift. Discussing! Employee Satisfaction Surveys, Polls, Feedback from […]
Search: “scorecard”
We found 9 results for your search.
A development of my ideas in presentation format. This was a really useful exercise and it has helped me draw out some of the ideas and to identify areas to work on and make more robust. The project is one I’d like to make concrete, working with a team to solidify the ideas and to […]
Ok then, following on from previous posts on social media scorecard and E2.0 ROI, let’s tie them together, add some other factors and prepare the way to churn out some numbers. Here’s a progress towards a social business balanced scorecard: Goal Social Business Activities Candidate Social Business Metrics Employee Engagement Increase employee engagement via genuine […]
As is well known there’s a great deal of chasing for the holy grail when it comes to finding the ROI and real metrics on enterprise social network activity (by this I mainly refer to social software inside the firewall rather than social media marketing). This to my mind isn’t so much a mistake as […]
Categories
Social Media Balanced Scorecard II
Just some notes on how to make a Social Media Balanced Scorecard using an IT Balanced Scorecard model from Forrester: Goal Forrester’s IT IT Candidate Metrics Alignment Ensure alignment of IT & the Business % Projects linked to Business Objectives % IT Budget to new initiatives Increase Revenue Inc revenue of enterprise or BU Revenues […]
Conducting some research I’ve stumbled across an interesting quote (& this blog is but a jotter of my thoughts) that I suspect might be an old chestnut by now. It’s new to me though so here goes. & it comes from Bob Kaplan inventor of the Balanced Scorecard and relates to measuring the ROI of social media. Kaplan’s quote […]
A very detailed case study from Accenture has caught my eye – it goes into great depth about their enterprise 2.0 project and shows in detail the ROI of social business potential. I won’t go into detail here about it – you can read a great overview at Gautam Ghosh’s blog post “ROI of Enterprise […]
The last post on Spinning Mule 2.0 was originally posted last week but I thought it a bit OTT so saved the HTML and deleted it. I’ve now done a repost and made a note to trust my judgement a bit more in future. The reason for that is the arrival of a nice little […]
Categories
30 Day Tail?
Of note if one believes in synchronicity is that fact that at the same time as I join The 30 Day Challenge, a trimumph of Long-tailism, with its aim of generating $10 in the said same days, then Wired Ed Chris Anderson admits that Tailism isn’t quite as sound as he thought. Or, as The […]