Accenture show the ROI of Social Business

A very detailed case study from Accenture has caught my eye – it goes into great depth about their enterprise 2.0 project and shows in detail the ROI of social business potential. I won’t go into detail here about it – you can read a great overview at Gautam Ghosh’s blog post...

UBM Case Study shows cash benefits of social media

Great case study on UBM – United Business Media from Forrester on UBM’s use of Enterprise Social media / Social Business software: Case Study: United Business Media Taps Social Computing To Boost Collaboration And Savings UBM use Jive SBS as their social media platform and after a couple of...

Of Church & Flu – 2 new social media case studies

Social Media Case Study Hot List New Additions New social media case studies Flu Shirts - great guerilla case study on SEO and undergoundblackhat tactics: Forums, Twitter and Forbes My Church - what a good Christian can do with an annual budget of $225 and help in High places: Website 17,539 unique...

Social Media Case Study 4 + 2 Tools

Added to the Social Media Case Study ‘The Hot List’ – 4 new Social Media Case Studies and 2 new tool/app case studies that I found interesting Bacardi - using Facebook to reach Irish punters and get them drinking Bacardi via a compo. n.b, integration with Facebook API re tagging &...

7 Social Media Case Studies Updates + Staff Guidelines!

Some brand spanking new social media case studies added to the Social Media Case Study Hot List and a link to a blog with 40 Social Media Staff Guidelines! BBC and Blogs - Reportr.net How they are central to what the BBC does. Full report needs subscription at: iFirst, but article interesting. Urbane...

Motorola and TransUnion Social Media Case Studies added

2 new case studies added to the Case Study Hot List: TransUnion – SocialText using SocialText as Wiki and IM in an environment with SharePoint. Best aspect – question asking to groups. Claimed total savings of $5-8M. Hard data on this would be v useful – savings can be slippery –...