Adapt or Perish: Spinning Mule 2.0

An excellent post from Bertrand Dupperin on the future of E 2.0: Enterprise 2.0 : my predictions for 2009. One item stood out and that was: The end of “soft value” : Enterprise 2.0 ROI have been a taboo subject for a long time. Over at Bill Ives’ Blog, there’s a review of an IBM report on...

Forrester on 2.0 Uptake: why the vendors might be worried

Over in the FASTForward blog Bill Ives posted a neat and useful review of Forrester’s recent report on 2.0 uptake: Forrester TechRadar For Vendor Strategists: Enterprise Web 2.0 – How Product Strategists Should Approach A Maturing Web 2.0 Market, Q4 2008 by by G. Oliver Young et al. The...

CEOs more 2.0 savvy than their managers

It’s official, or at least as official as it gets – Economist Intelligence Unit interviewed 406 top bosses and found they were more attuned to social media benefits than their middle management. Or as the EIU puts it: “These findings point to a possible disconnect between the corner office...