Enterprise 2.0

If you want to measure the success of social business

If you want to master the measurement of Social Business ROI (SocBiz ROI), you need to master IC ROI and employee engagement as a metric of overall performance and productivity. The art is in tying the two together. I like Melcrum in this respect, lots of useful resources to draw on: e.g., Measurement Matters. Demonstrate value to remain relevant