Andrew McAfee on Enterprise 2.0: “What is it about Social Media that works?…”

Andrew McAfee & O’Reilly talk about Social Media and Enterprise 2.0. Not very often that I’ll post a video simply as that (unless it’s animation) but this is so succinct and on the nail…I especially liked the bit about process, yes. Road to Damascus. Enough – click forth and prosper: “We’re off to the races…”