A lot of waffle today on the wires and especially on Twitter about Adobe acquiring Omniture. But I wonder who will acquire Adobe?
This is the Battle of the Cloud. And these are the 3 contenders:
1) Microsoft – ‘we own the software and the operating system’
2) Cisco – ‘we own the network and want that to be the operating system’
3) Google – ‘we own you online and you will be the operating system’
Adobe are small fry in this fray. Who will buy Adobe?