Charlene Li has posted a great new preso on “How to Spark A Conversation Revolution – AND Keep Your Job“. With my recent threads in mind, I look through it and start to cross-reference the slides to how they might look if the target was our internal employee audience rather than our customers and market. In doing so I keep on being drawn back to Theory, critical theory and all the post structuralist theories of communications and meanings. I’m starting to wonder if we need to think of social media as a hybrid that transcends the usual corporate boundaries and that’s why so many are so fearful of it.
I’ll leave such musings for now as I’ve some heavy duty formatting and back ups to do ready for the arrival of a new HP workstation. B Grade as the Windows sticker was damaged apparently, which will do me fine.
Enjoy Charlene’s preso: