How to Wrap Five Eggs

How to wrap eggs There’s something very Heideggerian about the relationship between the ‘thing’ and its packaging here. This book, I want and desire… The ding in sich, wrapped up in its perplexity.5-eggs

“We have come a long, long way from the kind of thing so beautifully presented in this book. To suit the needs of super mass production, the traditional natural materials are too obstreperous . . . and one by one we have replaced them with the docile, predictable synthetics . . . What we have gained from these [new] materials and wonderfully complicated processes to make up for the general pollution, rush, crowding, noise, sickness, and slickness is a subject for other forums. But what we have lost for sure is what this book is all about: a once-common sense of fitness in the relationships between hand, material, use, and shape, and above all, a sense of delight in the look and feel of very ordinary, humble things. This book is thus . . . a totally unexpected monument to a culture, a way of life, a universal sensibility carried through all objects down to the smallest, most inconsequential, and ephemeral things.”

George Nelson

Leave a Reply

Your email address will not be published. Required fields are marked *